
The Ordinary Natural Moisturizing Factors + HA
Lightweight, non-greasy hydration with skin barrier support and great value, though some report irritation.
The Ordinary Natural Moisturizing Factors + HA is a lightweight, non-greasy hydrator that champions skin barrier support with a savvy blend of amino acids and hyaluronic acid. Tailored for those battling dryness without heaviness, it wins fans for its fragrance-free formula and seamless layering under makeup. Experts praise its science-backed simplicity, though some users report minor texture quirks like pilling or irritation—proof that even cult favorites have their moments. At an unbeatable price point, it offers serious value in a modest tube. Its appeal lies in delivering straightforward hydration with just enough finesse to keep daily skincare routines effortlessly fresh and reliable.

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Publications
5 LEADING PUBLICATION REVIEWS
Giorgia Guazzarotti from Beautiful With Brains highlights The Ordinary Natural Moisturizing Factors + HA as a quietly effective, science-backed moisturizer ideal for dry and sensitive skin. She emphasizes the product’s strength in restoring and reinforcing the skin’s natural protective barrier through a rich blend of natural moisturizing factors and sodium hyaluronate, delivering deep hydration without irritation. While the formula lacks anti-aging actives and has a thick texture that some may find less pleasant, its fragrance-free nature and affordability make it a practical choice for those needing reliable moisture, especially in harsh climates. Guazzarotti appreciates how it layers well under sunscreen and makeup, though she notes the packaging is utilitarian rather than stylish. She also values the brand’s transparency and cruelty-free stance. Overall, the review conveys a balanced, moderately positive tone, recognizing the moisturizer’s core benefits while candidly addressing its limitations and positioning it as a solid, budget-friendly hydration solution rather than a multi-functional anti-aging product.
By Giorgia Guazzarotti
Beauty and the Biome highlights The Ordinary Natural Moisturizing Factors + HA as a scientifically grounded, affordable moisturizer that effectively supplements the skin’s natural moisturizing factors (NMFs) with a rich blend of amino acids, fatty acids, urea, and hyaluronic acid. The review praises its non-greasy hydration, vegan and cruelty-free sourcing, and simple, hygienic packaging. However, the reviewer expresses clear reservations about the product’s slightly alkaline pH (around 7.1), which is higher than the skin’s natural acidic range and may compromise the skin barrier and reduce the efficacy of other skincare actives. Additional criticisms include the moisturizer’s thick texture, tendency to ball up under sunscreens or other products, and inconvenient packaging near the end of use. Despite these drawbacks, the review offers a detailed, research-backed analysis of the ingredients and their skin benefits, providing a balanced perspective that values the product’s formulation and affordability while cautioning about potential long-term skin health concerns.
By Admin
Sarah Roberts from A Beauty Edit highlights The Ordinary Natural Moisturizing Factors + HA as an effective, affordable daily moisturizer suitable for normal, combination, and oily skin types. She praises its lightweight, non-greasy texture that absorbs quickly and leaves a natural finish—not too matte or dewy—making it ideal for warmer weather and as a makeup base. The review emphasizes the product’s rich blend of natural moisturizing factors, including amino acids, hyaluronic acid, and other hydrators that support skin barrier function and hydration without strong actives like retinol or vitamin C. Roberts notes its fragrance-free, gentle formula may also benefit sensitive skin. However, she points out that those with dry skin might find it insufficiently rich and may need to supplement with serums or oils. The review offers practical usage tips, ingredient insights, and budget-friendly comparisons, ultimately recommending the moisturizer as a no-frills, reliable option for maintaining skin hydration and barrier health.
By Sarah Roberts
Really Ree highlights The Ordinary Natural Moisturizing Factors + HA as a lightweight, oil-free cream ideal for normal to combination skin, offering a natural matte finish that mimics the skin’s own moisturizing factors with added hyaluronic acid. The review situates this product within The Ordinary’s broader moisturizer lineup, explaining how each formulation targets different skin types—from the rich, emollient Phytoceramides for dry skin to the ultra-light Beta Glucan gel for oily skin. Ree praises the affordability and quality hydration across the range, emphasizing that the HA formula balances effective moisturization without heaviness or shine. The review provides practical guidance on choosing the right moisturizer based on skin type and finish preference, while also explaining the science behind Natural Moisturizing Factors and their role in skin health. Though the tone is measured and informative rather than exuberant, the review conveys confidence in the product’s value and versatility for everyday use.
By Ree
Carmine Montalto from Skincarma praises The Ordinary Natural Moisturizing Factors + HA as a solid, functional moisturizer ideal for normal, balanced skin, but highlights its limitations for oily or dry skin types. The review emphasizes The Ordinary’s recent expansion of its moisturizing line, introducing two new variants—Beta Glucan for oily and acne-prone skin, and Phytoceramides for dry skin—addressing previous gaps in the brand’s offerings. Montalto provides detailed insights into Beta Glucan’s soothing, anti-inflammatory, and hydrating properties, noting the new formula’s lightweight, non-sticky texture and near oil-free composition, making it especially suitable for sensitive and acne-prone skin. The reviewer appreciates the product’s versatility across varying climates and skin conditions, while wishing for added niacinamide for antioxidant benefits. Overall, the tone is enthusiastic yet measured, valuing The Ordinary’s commitment to skin health and innovation without hype, and highlighting the brand’s growing sophistication post-Estée Lauder acquisition.
By Carmine Montalto
YouTube
14 LEADING EXPERT & INFLUENCER REVIEWS
Michelle from Lab Muffin Beauty Science offers a measured, cautiously positive view of The Ordinary Natural Moisturizing Factors + HA. She appreciates its lightweight, non-greasy feel and suitability for oily skin but finds it incomplete as a standalone moisturizer, recommending it mainly as part of a layered routine with other hydrating products.
James Welsh praises The Ordinary’s Natural Moisturizing Factors + Beta Glucan for its instantly cooling, lightweight, and deeply hydrating feel, ideal for oily and combination skin. He notes it’s less suited for very dry skin but values its soothing ingredients and barrier support. His renewed enthusiasm reflects a broader appreciation for The Ordinary’s recent, thoughtfully formulated launches.
Angie from HotandFlashy offers a measured yet appreciative take on The Ordinary Natural Moisturizing Factors + HA, praising its lightweight, non-greasy texture and effective hydration. However, she notes it can pill under sunscreen or makeup, limiting daytime use, and prefers it as a nighttime moisturizer. Her insights highlight its value but also practical limitations.
No BS Beauty praises The Ordinary Natural Moisturizing Factors + HA for its fragrance-free, airtight packaging and affordable price. They highlight its lightweight, hydrating formula best used over serums, especially for dry skin, while cautioning those with oily skin or very dry climates. The reviewer values its simplicity and customization potential, giving it an enthusiastic recommendation.
Dr. Somji praises The Ordinary Natural Moisturizing Factors + HA for its lightweight, smooth texture that enhances skin hydration and acts like a primer under makeup. He highlights its blend of natural moisturizing factors and soothing ingredients, noting its safety for all skin types and potential wrinkle prevention, while offering a balanced view on amino acids’ benefits.
8thDayBeauty praises The Ordinary Natural Moisturizing Factors + HA for its lightweight, non-greasy formula that works well under makeup and sunscreen. After a year of use, they appreciate its versatility when mixed with facial oils, making it ideal for customizing hydration. However, they note it may not suffice alone for very dry skin and can leave a white cast if over-rubbed, recommending a gentle patting technique for better absorption.
Mad About Skin praises The Ordinary’s Natural Moisturizing Factors + HA as a solid base moisturizer but recommends newer formulations with phytoceramides or beta glucan for better hydration and skin barrier support. The reviewer highlights the phytoceramides version for dry skin’s nourishment and the beta glucan gel for oily, breakout-prone skin, emphasizing their affordability, versatility, and cruelty-free formulas.
Matt Randon praises The Ordinary Natural Moisturizing Factors + HA for its lightweight, spreadable texture, impressive amino acid-rich formula, and effective hydration that supports skin barrier repair. While he notes some mild breakouts and a slightly unpleasant scent, he values its glow, thickness, and suitability for dry and sensitive skin, recommending a patch test for oily or acne-prone users.
Dr. Shah praises The Ordinary Natural Moisturizing Factors + HA as a thoughtful, fragrance-free moisturizer that effectively mimics the skin’s natural hydration system. He highlights its medium-weight texture and gentle formula, fitting well into balanced skincare routines. While enthusiastic about the set’s value and ingredient synergy, he notes the absence of sunscreen and cautions sensitive skin users about the salicylic acid mask.
Roxanne Latulippe praises The Ordinary Natural Moisturizing Factors + Hyaluronic Acid for its affordable price, effective hydration, and compatibility with various skin types and products. Though initially underwhelmed by its moisturizing power alone, she highlights improved results with consistent use and layering, noting its lightweight texture, quick absorption, and makeup-friendly finish.
Sana’s Glam Life praises The Ordinary Natural Moisturizing Factors + HA for its lightweight, hydrating, and non-irritating formula that absorbs quickly and works well under makeup. She appreciates its cruelty-free, vegan, and fragrance-free qualities but notes the small 30ml size and relatively high price, suggesting better options exist for the cost.
Nurse Moey recommends The Ordinary Natural Moisturizing Factors + HA for its lightweight, fast-absorbing hydration, especially suited for dry, cold weather. She appreciates its gentle, fragrance-free formula and emphasizes patch testing. While new to the brand, she shares practical tips on layering and exfoliation, showing genuine enthusiasm tempered with cautious optimism.
Oluchi Onuigbo praises The Ordinary Natural Moisturizing Factors + HA as a rich, barrier-supporting moisturizer ideal for dry or impaired skin. She highlights its key ingredients—amino acids, lipids, and hyaluronic acid—and appreciates its fragrance-free, non-greasy feel. While cautious about its thickness and small size, she plans longer-term testing before a final verdict.
Grace SkinCare & Beauty praises The Ordinary Natural Moisturizing Factors + HA for its lightweight, non-greasy texture and effective hydration, especially when layered over serums like hyaluronic acid. She highlights its affordability, suitability for oily and sensitive skin, and long-lasting use, while advising patch testing to avoid flaking with some serums.
Social
3 INFLUENCER REVIEWS
Matt shares his detailed comparison of The Ordinary Natural Moisturizing Factors + HA and The INKEY List Peptide Moisturizer, highlighting texture, scent, and application differences. He notes The Ordinary’s balm-like thickness and strong smearing issue, but praises its light, pleasant scent and excellent value, especially versus the pricier Peptide Moisturizer. Overall, Matt recommends The INKEY List moisturizer as his favorite for daily use due to better spreadability and feel, but acknowledges The Ordinary NMF + HA remains a solid, budget-friendly option for those who can manage its challenging application.
codyjayartistry highlights their long-term positive experience with The Ordinary Natural Moisturizing Factors + HA, praising its rich consistency and ability to leave skin feeling soft and supple. They note the moisturizer’s intense hydration as a standout benefit but mention it can sometimes cause their skin to feel oilier faster than other products. Overall, codyjayartistry enthusiastically recommends this moisturizer for its effective skin-reviving properties and texture, while advising those with oilier skin types to consider the slight drawback. Their repeated use and nearly empty 18th bottle underscore strong personal satisfaction and trust in the product.
Victoria Woollaston highlights The Ordinary Natural Moisturizing Factors + HA as a top contender in her moisturizer rankings, praising its effective hydration, vegan and cruelty-free formulation, and notable popularity increase. She emphasizes its suitability for dry skin and its strong performance in her hydration test, reflecting genuine enthusiasm. Overall, Victoria recommends this moisturizer highly, placing it third in her top 10 list. While the review is brief, her positive tone and specific mention of key benefits suggest it’s a reliable, well-loved option for those seeking effective, ethical hydration.
Store Reviews
CUSTOMER REVIEWS FROM 4 STORES
Users on Sephora widely praise The Ordinary Natural Moisturizing Factors + HA for its effective hydration, affordability, and gentle, fragrance-free formula. Many highlight how it suits a variety of skin types, especially oily and combination skin, providing moisture without greasiness or shine. Reviewers with sensitive and acne-prone skin often report that it calms irritation and doesn’t clog pores, making it a reliable choice even when layering with serums and oils. Several customers emphasize that the moisturizer works best when applied over damp skin or combined with facial oils, enhancing absorption and boosting hydration. Its texture, described as whipped or creamy with a slight white cast initially, requires minimal product and some users note it takes time to fully absorb, but it ultimately leaves skin soft, smooth, and balanced. Unique insights from Sephora reviewers include its versatility beyond the face—some use it on hands, cuticles, and even as a lipstick primer. The product’s glycerin base means it sits on the skin to lock in moisture rather than fully sinking in immediately, which some find unusual but effective. While many find it excellent for daytime use under makeup due to its non-pilling and non-clogging nature, a few mention it may feel heavy or less moisturizing for very dry skin or harsh winter conditions unless paired with oils. A common wish among users is for the addition of SPF to streamline their routine. Despite overwhelmingly positive feedback, a minority of users with very sensitive or dry skin report adverse reactions such as redness, burning, or increased dryness, underscoring the importance of patch testing. Still, the consensus on Sephora is that this moisturizer delivers high-quality, skin barrier-supporting ingredients at an unbeatable price, making it a staple for those seeking simple, effective hydration without luxury markup.
4.1 Stars / Many verified reviews
Users on Ulta Beauty widely praise The Ordinary Natural Moisturizing Factors + HA for its effective hydration, affordability, and gentle formulation. Many highlight how it absorbs quickly without leaving a greasy or heavy residue, making it suitable for oily and combination skin types. Reviewers appreciate its fragrance-free, silicone-free, and non-comedogenic nature, which helps prevent breakouts and irritation, especially for sensitive or acne-prone skin. Several customers find it excels as a layering moisturizer, working well over serums and under makeup without pilling or causing texture issues. Unique insights from Ulta reviewers reveal that the moisturizer’s texture initially feels thick and can appear streaky or white upon application, but with gentle, patient blending—often on damp skin—it melts into a natural, satin finish that looks like bare skin. Users also share a popular “hack” of pairing it with antioxidant serums like Resveratrol + Ferulic Acid to improve blendability and boost skin glow. Others enjoy mixing it with facial oils such as rosehip or squalane, noting the fatty acids complement each other and create a smooth, non-oily finish. While many call it a “holy grail” product that keeps skin soft, supple, and balanced, some reviewers caution that it may not provide enough moisture for very dry or severely dehydrated skin without additional oils or heavier creams. A subset of users with sensitive or acne-prone skin report occasional breakouts or clogged pores, suggesting it may not suit everyone’s skin barrier condition. However, those who experience dryness or irritation from active treatments like tretinoin find it helpful for skin recovery due to its lipid-replenishing ingredients. Overall, Ulta Beauty customers value this moisturizer as a simple, reliable, and customizable staple that supports skin health without unnecessary additives. Its combination of natural moisturizing factors and hyaluronic acid delivers consistent hydration, making it a favorite for daily use, especially when layered thoughtfully within a skincare routine.
4.1 Stars / Many verified reviews
Amazon users praise The Ordinary Natural Moisturizing Factors + HA for its lightweight, non-greasy texture that absorbs quickly and leaves skin soft, smooth, and well-hydrated throughout the day. Many highlight its effectiveness under makeup and its ability to soothe dry or sensitive skin without clogging pores. Reviewers appreciate the product’s simple, fragrance-free formula and generous size, noting it delivers high-end moisturizing benefits at a budget-friendly price. Several customers with reactive or sensitive skin, including those dealing with conditions like Keratosis pilaris, find it gentle and safe, emphasizing its low ingredient count and EWG safety rating. While most users report no irritation or breakouts, a minority mention sensitivity issues, reflecting mixed experiences in that regard. Overall, Amazon reviewers value this moisturizer as a reliable, everyday staple that balances quality, performance, and affordability.
4.6 Stars / Many verified reviews
Users on Target praise The Ordinary Natural Moisturizing Factors + HA for its lightweight, non-greasy texture that soothes and hydrates sensitive and combination skin effectively. Many highlight its fragrance-free formula and affordability as key benefits, noting it absorbs quickly without leaving a sticky residue or clogging pores. Reviewers with dry or rosacea-prone skin report that consistent use improves skin plumpness and smoothness, while makeup applies flawlessly over it, often eliminating the need for a primer. Some users recommend layering it with serums or oils for enhanced moisture, especially in drier climates or seasons. Several customers appreciate its versatility beyond facial use, with some calling it their favorite hand cream due to its quick absorption and non-oily finish. However, a subset of reviewers with oily or mature skin find the moisturizer too thick or heavy, sometimes causing breakouts, white cast, or a greasy feel. A notable number of users mention a recent formula change that diminished its moisturizing effectiveness, leading to dryness or irritation. Despite these concerns, many skincare enthusiasts on Target consider it a reliable, no-nonsense daily moisturizer that balances hydration without overwhelming the skin.
4.2 Stars / Few verified reviews
Forum Reviews
CUSTOMER REVIEWS FROM 1 FORUM
Reddit users have mixed feelings about The Ordinary Natural Moisturizing Factors + HA. Many appreciate its affordability, straightforward ingredient list, and effective hydration, especially praising its ability to keep skin soft and supple without irritation. However, some users report issues with texture, describing it as thick or occasionally chunky, and others experience breakouts or dryness, particularly those with oily or sensitive skin. Concerns about recent formula changes and inconsistent product quality have been raised, leading some longtime users to switch to alternatives. While new shoppers often find it a solid, budget-friendly option, those upgrading express caution due to variability in performance and price increases.
Many comments
In-Depth Review
Highlights
- •Effective hydration and barrier supportImmediate and lasting hydration
- •Lightweight, non-greasy textureAbsorbs quickly and layers well
- •High value at low priceAffordable compared with premium creams
- •Fragrance-free and gentle formulaOften well tolerated by sensitive skin
- •Marketed as supplementing natural moisturizing factorsFormulated with amino acids and humectants
- •Makeup- and layering-friendly finishWorks well under foundation and serums
Considerations
- •Product pilling under layered productsCan ball up under sunscreen/makeup
- •May be insufficient for very dry skinOften needs oils or richer creams
- •Risk of irritation or breakoutsSome users report redness or acne
- •Texture can feel thick or inconsistentOccasionally described as chunky or balm-like
- •Reported formula or batch variabilityLongtime users note performance changes
- •Temporary white cast or streakingOver‑rubbing may leave visible residue
Known for its no-nonsense approach to skincare, The Ordinary delivers a moisturizer that’s both wallet-friendly and scientifically savvy. This formula is designed to mimic your skin’s own hydration system by supplementing essential amino acids, ceramides, and hyaluronic acid, offering immediate moisture with lasting barrier support. Lightweight yet surprisingly rich, it strikes a balance that appeals especially to those with normal to combination skin seeking non-greasy hydration without the fuss of heavy creams. While some users note quirks like occasional pilling or texture inconsistencies, its fragrance-free composition makes it gentle enough for sensitive faces craving calm alongside moisture. Compared to pricier counterparts boasting anti-aging bells and whistles, this one keeps things simple but effective—ideal as a makeup base or daily hydrator. Whether you’re layering serums or just want reliable everyday softness, there’s plenty here worth unpacking—from how it feels on the skin to what exactly goes into that modest tube. Let’s see why this humble hero continues winning fans in a crowded market.

Hydration Performance
Dive into hydration with a moisturizer that truly knows its stuff! This formula packs a punch by supplementing the skin’s Natural Moisturizing Factors (NMFs)—including amino acids, ceramides, and hyaluronic acid—to deliver both immediate and long-lasting moisture. Users appreciate how it effectively reduces dryness and supports the skin barrier without feeling heavy or greasy. While some report it might not fully satisfy very dry or harsh climate needs alone, it's widely celebrated as an essential daily hydrator that balances science-backed ingredients with accessible skincare magic.

Ingredient Composition and Actives
A star-studded cast of skin-identical ingredients steals the show: amino acids humectants mingle with urea's multi-functional charm while hyaluronic acid delivers plumping hydration. The absence of fragrances, oils, silicones, alcohols—and inclusion of soothing agents like allantoin—make this formula gentle yet effective in reinforcing your natural barrier defenses. Although lacking anti-aging actives such as retinol or niacinamide limits versatility slightly, the blend remains impressively focused on foundational hydration backed by solid scientific rationale.
Skin Tolerance and Irritation Risk
Gentle enough for sensitive souls yet potent enough to hydrate deeply? Mostly yes—but tread carefully if you’re prone to sensitivity flare-ups since reports mention rare cases of redness or breakouts after repeated use. The fragrance-free formulation minimizes irritant triggers; however patch testing is wise given isolated feedback about mild irritation risks especially among oily/acne-prone complexions navigating active treatments simultaneously—the perfect reminder that even well-loved formulas require respect when integrating into diverse skincare routines.
Texture and Consistency
The texture here is where simplicity meets sophistication—a lightweight yet rich cream that's anything but greasy. It glides on smoothly but can sometimes feel thick or balm-like for those expecting sheer fluids, which may cause minor application quirks like pilling under makeup. Despite this, its non-greasy consistency wins points for layering ease and comfort across skin types. Some users note occasional chunkiness post-application, so patience during blending is key to unlock its full silky potential without compromise.

Absorption and Finish
When it comes to sinking in gracefully beneath your favorite serums or makeup layers, this moisturizer mostly aces the test with a smooth satin finish free from unwanted shine or stickiness. That said, absorption requires a touch of TLC; applying over damp skin enhances glideability while preventing any pesky white cast or flaky residue caused by product piling when layered improperly—a common quirk noted by experts and fans alike who still praise its role as an excellent primer alternative offering flawless foundation canvas appeal.

Conclusion
Peeling back the layers reveals a moisturizer that excels in hydration performance, delivering skin-identical nutrients with a deft touch. Its texture and consistency strike an intriguing balance—lightweight yet occasionally thick, demanding patience to avoid the infamous pilling dance under makeup. The carefully curated ingredient composition and actives boast amino acids and hyaluronic acid, crafting a formula both effective and gentle enough for sensitive types wary of irritation risks. While its absorption and finish provide a smooth satin canvas perfect for layering, some users must finesse application techniques to dodge streaks or residue. The product’s skin tolerance generally wins praise but doesn’t completely silence whispers of breakouts or redness among reactive complexions. Finally, practical-minded consumers will appreciate the no-frills packaging and dispensing, designed for travel-ready convenience without fuss. This blend of strengths—and quirks—makes it best suited for those craving straightforward hydration without frills; think solid science meets everyday ease wrapped in an unpretentious tube worth reaching for again.
Feature Scores
This reflects reviews and ratings from established critics, journalists, and users who have evaluated the item. Their opinions provide a comprehensive assessment.
Performance
Hydration Effectiveness
5/5
Absorption Speed
4/5
Long-lasting Moisturization
4/5
Non-greasy Finish
5/5
Texture/Skin Feel
4/5
Spreadability
4/5
Value
Price Competitiveness
5/5
Value for Money
5/5
Product Longevity
4/5
Design
Packaging Convenience
4/5
Visual Appeal
3/5
Dispensing Hygiene
4/5
Health
Ingredient Transparency
5/5
Hypoallergenic Profile
4/5
Comedogenic Risk
4/5
Preservative Safety
4/5
Safety
Irritation Risk
4/5
Label Compliance
5/5
Sustainability
Recyclability of Packaging
3/5
Biodegradability of Formula
3/5
Responsible Sourcing
4/5
Experience Style
Fragrance Presence
5/5
Minimalist Formulation
5/5
Customizability
4/5
Specifications
This section outlines the product's key facts, covering essential features, details, dimensions, materials, and any unique characteristics that define its functionality and usability.
Performance
Value
Design
Safety
Sustainability
Experience Style
Frequently Asked Questions
7 Questions
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